Be yourself & More at H&M | EVP

In partnership with creative agency Jam3, I developed the creative, and end-to-end strategic production of film content, photography and interactive gaming experience. The content was developed for H&M’s new visually-led global careers site and social channels—communicating how it feels & what it’s like to work in-store in London and inside their design headquarters in Stockholm.
A new employer brand message - ‘Be yourself and More’ allowed us to explore and reveal the personal side of our selected talent
(who were all H&M employees) outside of work too.

H&M's global career site