Creating an ABN suite of images
Financial institution, ABN AMRO commissioned new imagery to reflect the diverse ABN family of today, supporting deeper storytelling through consistent casting and connected experiences. Shot on location around the Netherlands, each shoot and story required a unique workflow and production process, resulting in the delivery of a robust bank of assets for onsite, digital, and social media use, produced over 2 years.
Photography, direction, and post-production: Stacey Yates
Production: Vargo Bawits
Casting agent: Dutchcasting.nl
